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QUICK START SEARCH GUIDE
FOR
ENGLISH 101

J. Matthis, Instructor
K. Bourgaize, A. Enright, & J. Sevilla-Marzona, Librarians

FEBRUARY 26 & 28, 2007

 

Research Tool
http://library.riohondo.edu

Types of Materials

Type of Search to Use

Suggested Search Terms

       
Webcat (Library Catalog)
 
Books and videos Subject Advertising

Advertising psychological aspects

Subliminal Advertising
       
ProQuest (database) Articles from:  Newspapers magazines
Scholarly Journals, trade publications
Advanced

Select "Full-Text documents only"

Advertising campaign (Subject) +
Company Name + Advertising Age (Publication Title)

Advertising campaigns (Subject) +
Marketing strategy

 

       
Issues & Controversies (database) In-depth articles on "hot topics" in the news Search Box Advertising
       
PsycARTICLES (database found within ProQuest) Scholarly journal articles in the field of Psychology Access from ProQuest

Advanced Search

Change from "Multiple Databases" to "Psychology - PsycARTICLES"

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